Opening Day – Firs Estimate (Friday March 8, 2013).
#1 OZ THE GREAT AND POWERFUL: 23-25 million $ (opening day) / +70 million $ (weekend)
– Thursday pre-midnights and Friday post-midnights: 2 million $ (60% 3D, 40% 2D) VS Alice in Wondeland 3.9 million $ (2009)
– Friday “great” early matinees, ahead of Universal’s megahit toon Lorax.
– 3.912 theaters in North America
– Rated PG
– Cost: 215 million $
– Releases day and date in 46 territories, including Russia, Germany, Australia, Kore, Italy, UK, Spain, Mexico and Japan
Source: Deadline